My thoughts this week have turned to the Holiday rush. I heard a news report over the weekend that talked about how Black Friday was so very important to traditional brick and mortar stores, but how the following Monday and up until the day or so before the Christmas Holiday, most of the attention from those who would rather avoid the holiday rushes and traffic turn to the Internet.

This is where you online merchants come in. By following the steps that we have outlined in Merchant Services, including the article that I highlighted last week, titled "Taking the Plunge", among all of the other sources, everybody will be able to get their sites marketed specifically to the holiday crowds.

By having an emphasis on "Free shipping on orders over dollar amounts" this may entice some of your potential customers to take action and buy! One of the great tutorials that we have on Merchant Services is under the Promotional Action Plan, and is titled "Website Promotion Overview." I would recommend giving this a good read through and taking action on your side.

See you next week!

Sincerely,

Sean Guy
Director of Customer Service
StoresOnline, Inc.